Dean McDaniel

NASM Certified
Kinesiology degree
NASM Master Trainer
NASM Fitness Nutrition Specialist
NASM Corrective Exercise Specialist

Specialties

Rehabilitation
Overall Health
Athletic Performance

My Mission

My mission is to be the coach for others, that I never had. I have trained myself for over 25 years, without the assistance of a coach throughout college and most of my adult life. I want to educate & inspire others, and provide for them the opportunities I always longed for!

Physical training is of some value, but godliness holds value for this life and the life to come.

Why Train With Me

My goal is to focus on Wellness & helping develop the whole person. Our training together will go far beyond physical fitness & nutrition. I want to help YOU discover more about yourself, implement positive habits, find joy in learning about health, & set you up for long-term success (and a long-term partnership together)!

My go-to workout

Utilizing strength training (full body circuits) to maximize lean muscle gain/maintenance & cardio.

Healthy food I love

I am a plant-based athlete, I love finding new ways to use plants to power my wellness!

Healthy food I hate

None!?

Why Train With Me

My go-to workout

Utilizing strength training (full body circuits) to maximize lean muscle gain/maintenance & cardio.

Healthy food I love

I am a plant-based athlete, I love finding new ways to use plants to power my wellness!

Healthy food I hate

None!?

Favorite workout music

Gospel

What people are most surprised to learn about me

I tried plant-based eating way back in 1999 (at age 21, as a college student), and never looked back

How it works

Let’s reach your fitness goals together.

Start with your perfect coach

Get started with your trainer based on goals and personality. Build your plan together during your Kickoff video call.

Add daily personalized workouts & nutrition plans

Work out when and where you want with step by step guidance from your coach via our interactive app. Eat well with meal plans crafted by your coach just for you.

Keep doing your favorite sports and activities. We’ll mix ‘em in to your plan.

Reach your goals with daily checkins

Stay on top of your fitness goals with check-in texts and at a glance in our app. Your coach is there for you on demand, whenever you need.

Txt me often plz k thx

Client stories

"Before finding Kickoff, I wasted so much time sitting in my car at the gym trying to google the "best" workout for the day. Now I never fret over workouts - they're sent to me with clear instruction in the Kickoff app. Working with my trainer via text has been such a benefit. Having that accountability was key - I beat my goal by 10 lbs, losing 40 lbs before my wedding day!"

Peyton

Texas

"Working with Kickoff is awesome! It has helped me learn so much about what it takes to transform your body. I have lost 23 pounds and 5% body fat since working with Rachel and I've never felt better!"

Augie H.

Florida

"As a busy, working mom, I don't like leaving my home to go to the gym. My trainer designs workout plans that I can do at home. Kickoff is realistic, sustainable & supportive. That's why it's been so successful for me!"

Miriam C.

Oregon

"I lost 70 pounds of fat (265 to 195) and am keeping it off with Kickoff! I’m now adding muscle and getting stronger! My coach makes it fun to stick to an awesome exercise and nutrition program that really works."

Giancarlo R.

Georgia

"I’ve lost 25 lbs with Kickoff and gained tons of strength and confidence. Thanks to Kickoff, I was able to tweak my nutrition & really see a noticeable difference in my energy levels. I am finally feeling like myself again!"

Brooke H.

California

"My body fat decreased by 5.3%. I don't have to stress about planning workouts. I love how supportive my coach has been. Kickoff has become a constant amongst the chaos of everyday life."

Ashley B.

Alabama

"My body fat decreased by 5.3%. I don't have to stress about planning workouts. I love how supportive my coach has been. Kickoff has become a constant amongst the chaos of everyday life."

"As a mom of 4, Kickoff has been such a blessing to me! It has helped me learn to eat and how to focus on different areas of my body, and it helped me gain more self confidence! "

Nicole H.

Tennessee

"As a mom of 4, Kickoff has been such a blessing to me! It has helped me learn to eat and how to focus on different areas of my body, and it helped me gain more self confidence! "

"I love the accountability I get. My coach helped me figure out nutrition and the workouts have been great. I'm impressed with my strength now. Fitness was a big part before, and it's been huge to get back in shape!"

Marsha R.

Canada